The goal of this project was to create well-designed dog treat packaging using provided copy and only three Pantone colors (plus the color of the paper). We were required to come up with our own "brand" and design packaging that represents said brand. I chose "Woofles", a dog treat based on a good old-fashioned breakfast; waffles. To represent the home-like breakfast feel of the treats, I chose to imitate a mid-century modern look for the brand. Design, dieline and construction of the package all done by me.
